Design & Production
Metajourn helps businesses tell their brand story with award-winning talent
You can have brilliant ideas, but if you can’t get them across, your ideas won’t get you anywhere.
Lee Iacocca
Multi-media is no longer a vehicle reserved only for entertaining audiences. It has become a part of how we learn, how we become informed about current events and we form opinions about life, business and politics. Video is used to sell products, promote ideas and share beliefs. It has the ability to capture our attention and make a lasting imprint on our minds. A concise, well-constructed message captured on video can reach people of all demographics, and can communicate information unlike any other form. Think of how much our lives are influenced by news, commercials, films, documentaries, music videos and videos on social media.
Whether you are looking to launch a major change initiative, gain support for an idea or program, communicate details of a new product, or provide compelling skills training for employees, Metajourn can help. We offer turn-key communications production for corporations, small businesses, government entities and not-for-profit organizations. No matter how large or small the job, we have award-winning talent who can quickly:
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Establish an approach to meet your goals
- During pre-production we work with you to understand your goals and objectives and crystalize your vision for the project. If you already have a concept in mind, we can move straight to production. But if you want to explore some creative options with some of the best writers, designers and producers in the business, we’re here to help.
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Storyboard your message
- Storyboards can help you visualize how your video will unfold and will give you the tools you need to share your vision with others. A well-constructed storyboard should include details about how the video will open, a graphic depiction of each scene or segment, graphics or animations that may be included in the video, messages that should appear on screen, and details about how the video will end.
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Develop a script that achieves your objectives
To reach your audience and achieve your objectives, you’ll need to use the right tone, the right language and the right messaging. What is “right” for you and the project you are working on may not be “right” for another client or a different project.
Whether you need a script for an internal communications video, a product demonstration, or a role play you plan to use for training, we can help. Our expert and creative writers are seasoned veterans who have developed scripts for every imaginable purpose. We can craft technical scripts that communicate detailed instructions, serious scripts that leverage the power of story-telling, role plays that reflect true-to-life sales or coaching scenarios, or scripts to gain buy-in with a bit of humor. (Note: We’re also experts in working with legal departments to obtain approval for scripts and videos in highly-regulated industries. -
Select the right talent for the job
We all know that a good script is only part of the equation. Even with a well-written script, the talent that you select can make or break your video. Our team does the heavy-lifting. We audition and cast talent with your goals and objectives in mind. We narrow the options to only the best for your project, then we share the headshots and resumes of the actors who meet your criteria. Our goal is to help you find the best talent for the job.
We prepare the actors prior to the shoot to ensure that they are camera-ready on the day of production. We have wardrobe and make-up onsite to keep them looking great all day. -
Scout and secure the best location
The members of our award-winning camera crew travels the world. We can coordinate and shoot your video at the location of your choosing – whether that’s at your corporate offices (Tampa, FL), in a physician’s office or hospital ER, at a stadium, in a theater, in the rainforest of South America, or on the African plains.
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When needed, we create graphics and animations to enhance your message
There’s a lot that makes us different from the average production company. One of our most important talents is the ability to enhance your message through the use of professional graphics and animation. Often, organizations think about a video as a stand-alone asset, but not as an asset that can be repurposed and delivered through other methods to drive and embed the intended message. In today’s cost-conscious economy we know how important it is to leverage your investments. We take a more strategic view of the video and graphics that we create for you by helping you think about the long-term use of the video and its components. If appropriate, we’ll map out an asset package, and deliver those components in formats that you can use in other, creative and innovative ways.
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Incorporate custom, royalty-free music scores
Most professional video, whether you realize it or not, has a musical score running at some point in the background. The music is typically used to supplement the message being delivered. Studies show that background music can influence learning and opinion, can enhance working memory and recall, and can affect one’s attitude toward a subject. We have access to royalty-free music, but more often, create custom royalty-free scores to address our client’s needs.
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Produce and edit the highest quality video using state-of-the-art equipment
If you want to create high-quality video and audio assets, it’s important to use state-of-the-art equipment at every phase of the project. We offer:
- Premium lighting
- High-Definition cameras
- Digital sound
- Deliver your assets in the formats that you need